Archive for February, 2012

Philippine Telemarketing: Adapting to Night Shift Work

Wednesday, February 22nd, 2012

While everyone else calls it a day, Philippine call center agents are just starting theirs. This is how it is when you work in the inbound or outbound call center.  Working the night, or graveyard, shift can change your life in many ways; you need to learn to sleep in the day, find new ways to keep yourself alert, your body’s rhythms and hormones can begin to shift, and eating takes on a whole new set of challenges.

 

Sleep is one of the most important gifts you can give your body. But you are fighting your body’s natural sleep-wake cycle by staying up through the night, and sleep loss can be dangerous. Even if you are sleeping during the day instead of the night, you still need an average of eight hours to keep your body functioning properly. Go to sleep as soon as you can after work. Relax in a warm bath and then hit the bed. It’s also important to make your room as dark as possible and avoid the overuse of sleep aids.

 

Eating healthy when your timetable seems so backwards is difficult. To maintain a nourishing diet, it’s vital to adjust your meal routine around your schedule. Do not skip meals. To avoid pumping in empty calories from vending machines or fast food, plan ahead. It is easy to eat to pass the time, but you’ll gain weight this way. Bring a healthy meal with you to work. Drink lots of water. Sufficient water in the body improves alertness. Limit your consumption of caffeinated drinks. Consume no caffeine at least 4 hours before sleeping. Cut down on your alcohol intake, especially before sleep. Alcohol usually induces sleep, but it reduces the quality of sleep.

 

Proper sleep and a healthy diet are especially important for night shift workers. Treat your body right so you can withstand the challenges of working in call center.





Happy Employees Provide Great Customer Service

Sunday, February 12th, 2012

In light of today’s economic setting, it’s more important for companies to have happy and productive employees. Your business is only as successful as its staff; therefore, it is of utmost importance that you develop a positive work culture in your business.

 

Happy employees are any business’ best asset. However, keeping them happy in any economy is hard work. If the workplace is stressful, employee production goes down. Happy employees are satisfied and feel a sense of accomplishment in their work. They like themselves and what they do, and find satisfaction from their work. The best employees prefer to work for companies that provide the type of exceptional value that creates customer loyalty, thus, creating loyalty has become the toughest test for leadership in Philippine call center. Great customer service depends on the people providing that service. They have to be willing to serve well. They have to be inspired to go beyond what is their responsibility, in other words, they have to be treated well.  When workers feel that they are a dynamic and essential part of the team, they are more productive and willing to go the extra mile for customers and co-workers. A positive work environment is critical no matter how many employees you have. Therefore, give praise openly, set goals appropriate to the work, and always take your employees’ needs seriously. It is management that fosters the work atmosphere so they are responsible for conducting things in a way that helps raise people’s spirits.

 

A company will have strong customer service if it has strong leadership, and the commitment that this leadership conveys. When you have a happy and productive workforce that is eager to contribute, your company can weather any storm.





Inbound Call Center : Understanding Customer Engagement

Friday, February 3rd, 2012

In this newly social online world, it can’t be denied that it’s the age of smarter consumers wherein customers are really challenging. They incorporate new technologies into their daily lives and their philosophy is they want to be served, listened to, known and empowered. They see consumption as far beyond a transaction with a more experiential view and seek through this experience to fulfill their needs.

 

All this has had a significant impact on how brands are now positioning themselves, and how they re approaching their customers. In this period of intense competition and fleeting customer loyalty, the ownership of the relationship is now with the customer.  Companies need to strengthen customer relationships and optimize business outcomes by proactively engaging customers with the ideal customer service through any channel the customer favors. Interaction is an important factor. Every interaction with your company creates a lasting impression on the customer that’s why social media is providing an empowering platform for customers to very publicly discuss your company’s product and brand. In achieving your business goals, you also need to optimize your resources including inbound call center agents, business process outsourcing, back-office and automated systems. Legacy infrastructure and disparate hardware and application systems must be integrated to empower every employee responsible for customer service, sales, and support.   Another is every customer interaction incorporates an underlying customer process to ensure that the back office achieves similar efficiencies as its contact center counterparts.  Performance management and analytics will also increasingly play an important role in helping business executives determine customer engagement effectiveness and guide the decision-making process.

 

Customer engagement involves developing and fostering a sense of trust, emotional commitment and an ongoing involvement with your company. Your brand is not just viewed therefore as a functional benefit to be purchased for a price rather its a relationship partner in your customers life.