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Want to boost your company’s bottom line in a big way? Easy. Give back to the community through corporate volunteer programs.
The above statement might sound like hogwash to some, but multiple studies prove that corporate volunteer programs can positively impact a company in more ways than one.
PriceWaterhouseCoopers made one such study and discovered that 88% of Millennials gravitate towards companies with Corporate Social Responsibility (CSR) programs.
There’s only one obvious explanation for this: It always feels good to give back to the community. It’s a psychological need that validates our highest ethical aspirations as humans.
But what makes volunteer programs worth the investment in the call center industry? Here are five ways they can positively impact your company’s bottom line.
1. Increases engagement
According to a Gallup study, 70% of American workers are feeling disengaged from their jobs, contributing to a drastic drop in ROI over the years.
Meanwhile, more and more call centers are realizing the direct positive impact increased corporate volunteerism has been having on employee engagement.
What this shows is that volunteer programs give call center agents great opportunities to work in new environments, establish new social connections, and face new challenges.
With increased engagement comes improved performance, thus resulting in a much better ROI.
2. Promotes collaboration
When employees are allowed to work together in an environment where they can connect with each other on a human level, a significant uptick in collaboration is to be expected.
When employees work together for a good cause, they tend to trust each other more. Why? Because they collectively know that their efforts are rooted in something honest and noble and real.
3. Promotes positive work culture
The mere knowledge that your company cares about the plight of the less fortunate easily fosters a meaningful work environment.
Not only does it instill a deep sense of pride, it also inspires loyalty and boosts morale.
Moreover, studies show that employees are more likely to stay with a company that has a good corporate reputation.
Provide employees the opportunity to give back to the community, and it will work wonders for your company culture, thus improving employee retention and employee engagement.
4. Millennials love to volunteer
Millennials now comprise the majority of the workforce, and if studies about them concerning volunteerism are any indication, you will do well to create opportunities for them to help out.
Case in point: according to a 2015 Millennial Impact report, 77% of millennials would rather contribute using their skills instead of money.
Their reasons are not exclusive to altruism, either, as millennials also recognize how volunteer work positively impacts their growth and development in their chosen careers.
5. Skill development
Corporate volunteer programs allow call center agents to develop their skills in ways that can’t be done in a typical work environment.
Being able to work in a different setting and working with other people of different backgrounds allow agents to hone their already existing skills and also make space for acquiring new ones.
The same thing holds even more true for leadership skills. The best leaders in the industry are likely the ones who’ve employed and developed their skills in volunteer programs.
What’s Next?
As established, launching company-sponsored volunteer programs can have far-reaching effects that will prove beneficial to your company in the long-term.
We at EBCallCenter.com remain steadfast in our commitment to working with nonprofit organizations to support programs for the betterment of our community.
