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Outsourced Accounting and Business Support Services

Outsourced Accounting and Business Support Services
Outsourced Accounting and Business Support Services

Are your daily financial, administrative, and accounting tasks distracting you from growing your business?

If they are, then you might want to consider outsourcing them.

Outsourcing these tasks helps you focus on more critical matters, enhance your business performance, streamline assignments, and even reduce your operational expenses.

Outsourced firms can provide the best professional services that align with your standards for quality, calendar of activities, and others.

That said, if you’re wondering what accounting and business support services you can outsource for your business, then read on to find out.


Let’s get started.


Outsourced companies can provide bookkeeping services for your financial transactions and calculations.

They can take care of gathering and processing documents for monthly closing and files necessary for reporting, including setting up a chart of accounts.

They can supervise the accuracy of documentation, computing of daily transactions, and certifying that they align with the local accounting regulations and principles, including IAS/IFRS.

Outsourced companies also handle reconciling end-of-period trial balances with supporting documents, bank statements, related reports, and others.

They can even update and maintain your fixed assets register, making sure that the general ledger corresponds with the said register at the end of every month.

Finance and Accounting

Outsourced firms can help you manage your accounts payable, accounts receivable, bank reconciliation, and related needs.

For your accounts payables, they can approve online payments and invoices, allocate expenses, process checks, scan and store invoices, and answer supplier inquiries.

For your accounts receivable needs, your outsourced firm can manage orders, collections, customer aging and billing, and cash forecasting and reporting.

For bank reconciliation, outsourced companies can handle matching your bank statements and balance sheets with one another, and credit card with your statement records.

They can also reconcile your invoice with journal entries and ledger and sequence your checks.

Tax Compliance

If you need assistance in preparing your business tax returns and requirements, outsourced companies can provide the necessary services.

They can prepare and submit all statutory tax reports and calculations in line with the laws on VAT, PIT, CIT, and Property Tax, and other local regulations.

Business Support

Outsourced firms further provide relevant business support services, like preparing financial statements, periodical financial reports, and budgeting and forecasting.

They can prepare your payroll, lodgment and payment of statutory returns, maintain your statutory records, and renew your company’s annual profits and business license.

They can even offer secretarial, trust account, and check writing services, prepare and deliver invoices, and advise on your foreign exchange, financial, and accounting concerns.

Advanced Software and Tools

To streamline your accounting and business support needs more efficiently, outsourced firms use advanced software and tools.

Some of this software include QuickBooks, Xero, Intacct, Netsuite, Wave Accounting, Peachtree (now Sage50cloud), and many others.

They may also use Microsoft Dynamics, Acclivity, SAP, and others for business support.


Day-to-day accounting and administrative tasks, while essential, can take up a great deal of your time and effort. 

However, by outsourcing you accounting and financing services, you free up your schedule for other business aspects without neglecting your financial management. 

Outsourcing lets you delegate that facet to capable hands to achieve effectiveness and efficiency while you work toward your business goals.

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What Are Business Support Services?

What Are Business Support Services?
What Are Business Support Services?

Whether you are a large company or a small business, you might get overwhelmed with everything that comes with your business operations. 

Your delivery schedules, accounting, purchase orders, and other supporting processes are crucial aspects of your business, but they can also take up your work hours and resources.

This is where outsourcing your business support services come in handy. 

By outsourcing your support services, you can redirect your time, workforce, and energy into your core processes, and ultimately help your business grow.

In this post, let’s take a look at what business support services are and how outsourcing them can benefit your business.

Ready? Let’s start. 

1. Support services are necessary for your business operations. 

Your business support services can include your clerical and administrative tasks, which are vital to your business operations. 

This also includes your support services personnel like your bookkeepers, web designers, IT staff, and accountants who help run your business processes smoothly. 

However, although necessary, there are some support services that your business might not require full-time or long-term. 

So instead of hiring full-time employees for these positions, you can outsource the business support services that you need to third-party providers to allow for staffing flexibility. 

This way, you can ensure that your business gets the support services you need to maintain operations without having to deal with the hiring process and the costs that come with it. 

2. Support services play a crucial role in the growth of your business. 

Let’s face it.

Your business is bound to face peaks and dips – depending on many factors like the type of products and services you offer, customer demands, and more. 

This can make maintaining your support services challenging, especially when you’re scaling your business. 

By outsourcing, you can retain your support services on a temporary or seasonal basis, without compromising the efficiency and productivity of your business operations. 

Plus, outsourcing allows you more flexibility when you’re expanding your business by letting you use support services that you only need in certain seasons. 

This helps you save on costs, allowing you to redirect your budget to other aspects of your business and keep operations running, even during your low seasons.  

3. Support services lower your costs. 

Remember that support services are necessary for your business operations, but it doesn’t mean you need to spend so much that you don’t have anything left for your core processes. 

Outsourcing to third party providers can be your cost-efficient solution. 

For instance, instead of paying an accountant 40 hours a week to work on limited tasks for your business, you can work with outsourcing companies that offer this kind of support services.

Doing so allows your business to get the support services that you need at a lower cost and allocate your savings to other aspects of your operations. 

Plus, with the savings that outsourcing your support services can give, you can focus on investing your resources on your core processes. 

What’s Next?

Business support services help keep your operations running, and outsourcing them will bring tons of benefits for your company. 

The key is for you to find the right outsourcing partner to work with to ensure your support services deliver the results that your business needs. 

Are you looking for an outsourcing partner for your business support services needs? Contact us now, and we’ll give you a free quote. 

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How Outsourcing Your Data Verification Improves Your Data Management

How Outsourcing Your Data Verification Improves Your Data Management

If your data management needs significant improvements, then one of the things you should consider is outsourcing your data verification tasks. 

Data verification is crucial for your business because unverified or false information can negatively impact your operations. 

A single inaccurate number or a misspelled word can compromise your projects – or even worse, put your business in legal trouble.

Despite the importance and sensitivity of data verification, however, managing data is a tedious process that could consume a lot of your work hours and financial resources – turning your data management into a nightmare. 

If you’re ready for a solution, here are some ways how outsourcing your data verification can help improve your data management. 

1. Outsourcing Boosts your efficiency. 

Outsourcing your data verification tasks helps ensure that you are working with people who are trained in the process, which, in turn, speeds up the production of your results. 

By outsourcing, you can focus on your core tasks, while maximizing your time delivering results and boosting your efficiency at the same time. 

Outsourcing will also streamline the data verification process – consuming less of your time and energy, plus improving your data management. 

When you outsource your data verification, you can manage your data better – giving you more capacity to increase your process workload and boosting your efficiency in producing results.

2. Outsourcing improves your monitoring. 

Keep in mind that basing your business strategies on incorrect or outdated data can hurt the overall health and growth of your operations. 

This is why tracking your information as part of your data management strategy is crucial to your business, and it’s where outsourcing your data verification comes in handy. 

When you outsource your data verification, you won’t need to get into the nitty-gritty aspects of monitoring your data, since your outsourcing partner has that covered. 

Outsourcing services that offer data verification also have the technology and software to make data monitoring easier and faster – which leaves you an efficient data management process. 

3. Outsourcing gives you access to sophisticated technology. 

One of the best ways for your business to get a competitive advantage is to have the latest technologies in data verification.

With the newest technologies, you can significantly boost your data verification and, ultimately, your data management process, and also be in the same playing field as your competitors. 

The catch is, acquiring data verification software and tools in-house can be costly and will often require long processing times before you can get them operational. 

Outsourcing your data verification provides an excellent solution. 

By outsourcing, you can access the technologies that can make your data verification processes more efficient, which also makes your data management faster and more productive.  

Outsourcing also means you won’t need to purchase the data management technologies but still get the same quality of results for your business. 

What’s Next?

Outsourcing your data verification tasks can mean the difference between an efficient data management process and a time-consuming one. 

When your data management is productive, you can produce quicker and better results for your business. 

If you’re looking for a cost-efficient way to optimize your data management, provide excellent customer service, and streamline your processes, then contact us today. 

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Why You Should Outsource Data Mining to Reliable Professionals

Why You Should Outsource Data Mining to Reliable Professionals

Is your data mining eating up a significant amount of your work hours and costing you expenses you could otherwise spend on other crucial aspects of your business?  

If you answered “Yes,” then it might be time for you to outsource your data mining tasks.

Working with third-party providers for your data mining needs can bring tons of benefits for your business, without needing to compromise the quality of your results. 

Plus, by outsourcing your data mining jobs, you can focus your energy and time on your other business processes. 

If you need more reasons why you should outsource your data mining to reliable professionals, then read on to find out. 

1.  You’ll have access to expert and highly-skilled personnel.

If you work with the right outsourcing partner that offers data mining services, you will have access to the provider’s expert and proficient staff.

This means that outsourcing your data mining allows you to work with personnel who are more than capable of handling your complex tasks – like database and website extraction processes. 

The capabilities and experience of your outsourcing provider’s staff will also help you manage issues that come with data mining, that you would otherwise need an in-house team to address.

As such, you won’t need to create your own in-house team, saving you some of your operating costs, while increasing the efficiency of your data mining processes at the same time. 

2. You get better and enhanced technology. 

Outsourcing your data mining tasks means you can get access to the latest software and technology without needing to pay for them out of your own pocket. 

This helps solve the challenges you may face – such as not having enough capacity and trained resources for your business to acquire data mining technology. 

Plus, since outsourcing gives you access to better technology, your data mining processes will also become more efficient, helping you produce quality results faster. 

You also won’t need to invest in the training of your in-house team to learn the latest data mining software, since your outsourcing provider will handle that aspect. 

That being said, outsourcing your data mining processes helps you save time, effort, and costs by giving you access to enhanced technology that improves your productivity and your results.

3. You can improve your data security. 

Data mining involves the handling of data – thousands of it, which makes it crucial for you to ensure that all your data is secure. 

By outsourcing your data mining, your contractors will handle the bulk of the security measures necessary to keep your data safe. 

Although you still need to maintain security policies to ensure that your data is handled properly, most outsourcing providers now offer sophisticated security software to provide data protection. 

Most outsourcing companies that provide data mining services will also handle the management and maintenance of these security technologies, which helps lessen your workload. 

What’s Next?

Outsourcing your data mining can bring tons of benefits for your business to help you produce excellent results more efficiently. 

Not can you save costs by outsourcing, but you can also ensure that you get the quality deliverables that your business needs without spending too much of your time and energy. 

Are you looking for an outsourcing partner – one that has the skills and technology to help you with your data mining needs? Contact us now, and you can get a free quote.  

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A Brief Look at the Beginnings of Outsourcing

A Brief Look at the Beginnings of Outsourcing

Outsourcing has grown explosively to become one of the most booming industries worldwide, with the global market size of its services pegged at nearly 90 billion US dollars.

Business, financial, and other sectors are also in constant and urgent search of top talents to work and help them reach their goals.

It has certainly gone a long way since it emerged in the earlier centuries and evolved in more revolutionary forms today.

To appreciate how this phenomenon came about, we’ll take a brief look at the beginnings of outsourcing.

19th and 20th Century 

Outsourcing in the Industrial Revolution in the 19th and 20th centuries came in the form of hiring external suppliers. 

During this era, business owners began outsourcing particular services, in contrast to employing them internally in the prior decades.

For instance, self-sufficient engineering, architecture, and insurance firms began to accommodate numerous clients. 

They then typically settled in the same city as the institutions they provided services for.

An example of this situation is the emergence of the Big Four in Great Britain: Pricewaterhouse Coopers (PWC) and Deloitte in 1849, and Ernst & Young and KPMG in the early 1900s.

They were birthed out of the legal and audit/accounting firms that outsourced related consulting jobs. 

Since the establishment of the Big Four, outsourcing accounting audit and legal practice became a regular and well-known trend for companies wanting to operate without interruption.


Computer enterprises pioneered the outsourcing of payroll services. 

As the 1980s came in, businesses who wanted to manage their expenses began outsourcing their billing, word processing, accounting, and other tasks more frequently.

IT outsourcing also believably came into popularity in the late 1980s, besides other kinds of outsourcing.

One of the first and most advertised occurrence of outsourcing was the Eastman Kodak data center that IBM provided.

The outsourcing included migrating hundreds of Kodak workers to IBM in 1989.


The advancement in information and computer technologies played a significant role in the beginnings of the outsourcing phenomenon.

In the 1990s, organizations started focusing on cost reduction.

Many of them outsourced tasks that were necessary and profit-boosting for their clients, such as accounting, data processing, and human resources.

The ones they kept in-house pertained to ownership and management of core responsibilities.

Services outsourcing also reasonably progressed due to the accessibility and abundance of robust and affordable communication facilities, following the rise of telecommunications in the late 1990s.

With this, and as services gradually became digital, it became feasible to move the physical locations for service delivery to low-cost ones in a way that was straightforward for end users.

While early outsourcing services were on medical transcription, data processing, customer service, and billing, software appeared to be one of the most significant.

The software service sector became the first to transmit critical activity to foreign regions, resulting in the generation of a notable bulk of resources and skills in concentrated localities.

The transnational networks that US immigrants built, the liberalization of rising market economies, and the breakneck Internet circulation all forged the pivotal outbreak of outsourcing in the 1990s.


The outsourcing industry now sees more modern trends, but it wouldn’t have reached this height if not for its small beginnings in the prior eras.

It may have taken different forms, but the concept of outsourcing remains and will likely keep progressing as technologies advance.

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Top 3 Outsourcing Services You Need For Your Business Today


If you’re not outsourcing some of your services yet, then it might be time that you do.

According to the book IT Outsourcing: Concepts, Methodologies, Tools, and Applications, finance service outsourcing is expected to grow 71% in the next few years. 

This increase can mean that there are tons of benefits from outsourcing your services – such as boosting your customer satisfaction and improving the productivity and quality of your business.  

However, it might not be the wisest decision to outsource ALL of your services since you’ll also need to consider factors like costs and time. 

In this guide, we’ll take a look at the top three outsourcing services your business needs.

Let’s begin.  

1. Human Resources

The functions of human resources can become more complex as your business grows and take up time that you can no longer afford to spare. 

By outsourcing your human resources, you can free up time that you can use for your other crucial business tasks. 

Instead, you can work with third-party providers that specialize in functions such as insurance compliance according to government regulations and benefits, payroll processing, and more.

You can start slow and choose specific levels of service you wish to outsource and from there, assess the cost-effectiveness of outsourcing your human resource processes.  

2. Digital Marketing

With the speed and scale that the digital world is growing, you will need to turn up your online presence if you want to gain a competitive edge over other businesses in your industry. 

While employing in-house digital marketers has its own merits, the reality is, it can be costly if you’re a startup business.   

Thus, if you want expert and quality services for a lower price, outsourcing your digital marketing might be the better option. 

By outsourcing your digital marketing, you can get even better quality output that you need since third-party agencies focus on tasks like boosting your campaigns, materials, and more. 

Plus, by outsourcing this service, you can get access to the latest digital marketing tools and technology that you would have had to pay for out of your own pocket at their market price. 

3. IT Support

Your IT department is one of your business processes that need to quickly and regularly keep up with the dynamics of your industry.

However, IT maintenance, support, software, and more can burn a hole in your pockets.

Unless you have a large budget, IT outsourcing might be a more cost-effective and beneficial solution for your business. 

For instance, with the growth of cloud computing solutions, you’ll need IT expertise to eventually merge your technologies. 

Hiring in-house IT personnel and technologies isn’t exactly cheap, easy to implement, process, and integrate, so IT outsourcing will be a more cost-beneficial and efficient option.

Outsourcing your IT support services will also give you a competitive edge at a reasonable price because you gain access to the same technologies that your “bigger” competitors have. 

What’s Next?

Knowing the top outsourcing services companies today are outsourcing can give you a better idea of the kind of processes that you need to outsource to boost your business. 

If you’re looking for an outsourcing company to outsource your business services – one that’s reliable, professional, and can give you excellent results, then contact us now.  

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Outsourcing Billing Query Services to the Philippines – A Brilliant Idea

Outsourcing Billing Query Services to the Philippines - A Brilliant Idea

You need to take your billing inquiry support to the next level.

After all, from your customers’ perspective, getting incomplete (or wrong) answers to their billing concerns and queries can be very frustrating.

Most companies dedicate a huge chunk of their time and effort in answering and resolving billing issues. And depending on your business or the market that you cater to, billing can either be straightforward or tedious. 

If you are receiving an overwhelming amount of billing queries or your team lack the experience and expertise in resolving your customer issues, then it is high time that you outsource your billing inquiry services to the Philippines.

Why Outsource?  

Outsourcing your billing inquiry services is providing support where it is necessary for your business operations – thereby improving your customer experience. 

It effectively relieves you of unnecessary workload, giving you the ability to focus on your core business competencies.  

It also gives you instant access to an ever-ready team, as well as the cutting-edge IT technology that works on multiple platforms and omni-channel support; All that without having to invest a large sum.

It will positively impact your billing system and guarantee you:

  • Greater efficiency
  • Quicker turnaround and resolution
  • Customer retention
  • Gain data on customer attrition rates which also shows why it is such
  • Predictions on potential profit margins 

Outsourcing to the Philippines 

Business organizations outsource to reduce costs or get instant access to highly-skilled human resources. But there’s more to it than that. 

To get added value to your outsourcing investment, you also need to choose a country that has the right ingredients to produce a mutually successful outsourcing relationship.  And the Philippines possess the best qualities and gets all the checkmarks to the following criteria:

Fluent in Both Spoken and Written English

English is our official national language (besides Tagalog). It is the medium of instruction used at schools and the government. 

It’s no wonder that we are the third-largest English-speaking country in the world. And more than the statistics – the approximate amount of 60 million English speakers don’t just speak the language; we speak it fluently in natural, neutral tones.

Cultural Fit

The Filipinos’ strong affinity to Western culture makes us a natural fit for BPO work. The influence of being a US colony is evident in how we converse and understand everyday nuances and idiomatic expressions – even the more complex ones such as work ethics.

Affordable Labor and Living Costs

The meager living costs in the Philippines, allows businesses to decrease their labor and operational expenses significantly.

Service-Driven Culture

Filipinos are known for their hospitable and friendly nature. It is innate for Filipinos to be understanding, accommodating, and emphatic – the primary ingredients to an excellent customer service culture.  

What’s Next?

At Executive Boutique, we understand that they are your company’s brand ambassadors. That’s why we are highly dedicated to delivering courteous, efficient, knowledgeable, and seamless customer interaction that will leave a positive and lasting impression on your customers.

Contact us at Executive Boutique to get more information about our 24/7 billing inquiries support services. 

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Mind-Blowing Facts You Didn’t Know About Outsourcing to BPO Companies


Are you looking to outsource your business tasks to BPO companies? Do you have a few things you need to make absolutely clear first before diving into outsourcing?

If you answered “Yes,” to both, then you’ve come to the right place.

Outsourcing isn’t exactly new, but there are a few things that need to be clear to you first before you decide on outsourcing your specific business processes. 

In this post, we’re going to check out some of the mind-blowing facts you need to know about outsourcing to BPO companies.

Let’s jump right in.

1. Outsourcing jobs can solve problems. 

Let’s make things absolutely clear. 

Outsourcing to BPO companies can help solve A LOT of problems your company might have – such as lowering your operations expenses and increasing your productivity. 

Keep in mind, though, that you shouldn’t view outsourcing as an all-in-one solution for ALL the problems of your business.  

What you can do instead is to identify the problems that you can solve by outsourcing to BPO companies by critically analyzing your goal for specific processes. 

Once you identify specific problems, you can then define the major roadblocks that are keeping your company from achieving that, and how outsourcing can help you solve them. 

2. Automation will play a massive role in the future of outsourcing. 

As outsourcing continues to grow, so will the number of business tasks you can outsource, allowing you to achieve your goals and results faster and more efficiently. 

One of the factors in outsourcing that will play a vital role in making this happen is automation. 

This means that BPO companies are likely to adopt emerging technologies like machine learning and cloud services, which will help streamline your processes and reduce your costs. 

Thus, working with BPO companies gives your business access to automation technologies that can accelerate the growth of your business.   

The role of automation in BPO companies will also give you a competitive edge since businesses of various sizes will have access to these technologies through outsourcing.  

3. Outsourcing will still give you control over your processes. 

One of the misconceptions people might have about outsourcing is that you will lose control over your outsourced processes, but it’s not entirely true and completely avoidable.  

Here are a few things you can do to ensure you maintain control over your outsourced jobs.  

  • Clearly define how your outsourcing partner will handle and secure your sensitive data and financial information. 
  • Set expectations early on and stay involved throughout the entire process.
  • Ensure your contract includes a regular review process or performance metrics.
  • Stay accessible and review the work of your outsourcing partner as needed.

The key to helping you maintain control over your outsourced processes and great partnership without micromanaging is to practice open communication and robust performance metrics.  

Additionally, establishing a policy for your business process operations will help define the roles, functions, and expected outcomes from both parties and lowering the potential risks. 

What’s Next?

There are many factors you need to consider when deciding whether or not outsourcing to BPO companies is the best choice for your business, and knowing these facts is a great first step.

When you know the facts about outsourcing to third-party providers, you’ll be more equipped to make better decisions for your company.

Are you looking for an outsourcing partner to work with – one with reliable and state-of-the-art services? Contact us now to get a free quote. 

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How Outsourcing Your Customer Service Can Skyrocket Your Profits

How Outsourcing Your Customer Service Can Skyrocket Your Profits
How Outsourcing Your Customer Service Can Skyrocket Your Profits

If your customer support isn’t helping you drum up more sales, then it might be time for you to reconsider your approach and turn to outsourcing. 

Outsourcing your customer service comes with many advantages in terms of scalability, quality, efficiency, and cost-benefits for your business. 

In this post, however, we’re going to look into how outsourcing your customer service can help you generate more sales. 

1. Outsourcing can improve customer satisfaction.

With the right third-party service providers, outsourcing your customer service can lead to happier and satisfied customers.

Outsourcing allows you to have a dedicated team of people who focuses solely on running and improving your customer service. With the level of focus they can allocate to their task, they are bound to be able to produce better results.

This can help ensure that you are providing more than stellar customer service.

Remember that your customers place value in both your products (or services) and their experience with you.

By outsourcing your customer service, you can increase their satisfaction, which can translate into more sales for your business.   

2. Outsourcing can improve your productivity and efficiency.

Outsourcing your customer service can free up some of your time so you can focus on your other core business processes without compromising the quality of customer support. 

Instead, you can concentrate on your other tasks such as product development, marketing, developing strategies, and more. 

Think of it this way. 

When you outsource, you will still get the kind of quality customer support for your clients while getting many of your productive tasks done at the same time. 

With this increased productivity and efficiency, your business can get better profits, and ultimately improve your bottom line.  

3. Outsourcing can lower your operational cost.

Outsourcing your customer service can help you cut down on your operating expenses since you won’t be hiring and training in-house and full-time personnel. 

For instance, if you outsource your customer support to smaller companies or off-shore providers with lower salary rates, you’ll be able to save a ton of money. 

You can then allocate the savings you get from outsourcing towards your sales-focused tasks and processes to get better returns. 

The key is to conduct a cost analysis to assess if the outsourcing provider is offering the kind of pricing that is worth their service and the benefits for your business. 

Additionally, you can negotiate with your customer service outsourcing provider for excellent rates and get the best deals that will get you cost-effective prices. 

What’s Next?

Outsourcing your customer service can bring your business loads of benefits – ultimately skyrocketing your sales to high heavens. 

Keep in mind that you need to find the right outsourcing partner first – one that fits your business best for you to get the kind of results your company needs.

If you want to work with a trustworthy and professional outsourcing company – one that has highly-skilled personnel and is committed to helping you grow your business, then contact us now. 

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5 Keys to Improving Your Lead Generation Efforts Through Outsourcing

5 Keys to Improving Your Lead Generation Efforts Through Outsourcing

Outsourcing your lead generation helps boost your efficiency and effectiveness at usually lower costs. 

Outsourcing companies also often have top-performing talent, tools, and strategies to help you attain your objectives — in this case, generating leads.

To maximize your outsourced lead generation campaigns, you need to know the keys that help improve your engagement and gain productive results.

In this post, I am sharing five keys to improving your lead generation efforts through outsourcing.

Let’s dive in.

1. Ensure that your outsourcing partner understands your business.

The company you outsourced for generating leads must understand your business deeply.

They need to have a solid grasp of your ethos, brand, values, buyer persona, products and services, and other relevant aspects.

Their familiarity with these things helps them find the best leads for your business and strategies to capture them, relate to these leads, and others. 

Take the time to discuss these with your external vendor. Ensure that they’ve done enough research so they can represent your company accurately.

2. Determine the timeline and milestones.

At the onset, you and your outsourced agency should set expectations on your engagement. 

You need to discuss and agree on the objectives, duration, timelines, reporting periods, milestones.

For instance, consider if working with the vendor is a temporary solution or a long-term game plan. 

Make sure you also inform them of how immediately you want to see concrete results and returns.

3. Clarify who your leads are.

You need to clarify with your external vendor at the onset who your desired leads are for your campaign.

Should they have particular demographics, like age, location, and industry? What characteristics do they have?

By knowing the critical traits, the outsourced team would know the type of leads they should find and strategize how to catch them best.

4. Have the same lead qualifications. 

How does your business qualify leads for specific campaigns?

Is it when they give their names and email addresses on your live chat, sign up for a free product trial, or view your mobile ads?

Whatever your lead qualifications are, you need to acquaint your outsourced company about these. 

That way, when they submit their list, you can be sure you’re looking at leads that both you and the outsource company consider high-quality.

5. Be sure your channels and processes harmonize.

It’s best if you and your outsourced provider have the same or harmonized lead generation channels and processes.

You may begin with acquiring leads and end with evaluating the lead generation campaign. 

Your channels may then be through interactions in your business apps, social media, emails, phone calls, and other channels.

You and your outsourced agency must sit down and agree on these things. Doing so helps both of you track your customer journey and capture your leads in every step.


Outsourcing helps you streamline your lead generation efforts, but it also takes the right keys for that initiative to see higher chances of success.

Apply these keys, and you can see game-changing improvements in your outsourcing lead generation engagement.

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