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Heard of the age-old business mantra that goes “Customer is King?” This pretty much translates to the importance of keeping your customers happy to run a successful business.
That’s why customer service is imperative for every business, regardless of how long you’ve been in the scene. Much more so for startups.
As a startup trying everything for the first time, every feedback or review will matter. This serves as your guide to knowing what you are doing right from wrong and what you need to improve on.
What Great Customer Servicing Brings
The following are the top reasons why customer service is vital if you are a startup:
Free Advertising
As what Walt Disney, founder of Disney, famously once said: “Whatever you do, do it well. Do it so well that when people see you do it, they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.”
When you service your customers right, especially when you exceed their expectations, they won’t be able to stop talking about you to others. And word of mouth or writing about you in social media platforms is a surefire way to gain a solid reputation and recognition.
Promotes Customer Loyalty
According to a Harvard Business Review, emotions play a significant role in consumer buying behavior. So when a customer feels valued and is highly satisfied with your products and services, they will keep on coming back and become loyal patrons.
Becomes your Solid Foundation
For startups, it is easy to get caught up with the burning desire to perfect your product that customer service, most of the time, takes the backseat. Obsessing over every product feature is admirable; however, building the foundation of establishing customer relationships and nurturing them should also be a top priority.
Starting your business right is emphasizing on providing quality customer service. Instilling this concept from Day One guarantees your business growth and success. It becomes a regular and essential part of your business operations
Helps Build Trust
When your consumers trust you, they are with you for life. And one of the best ways to win over your consumers trust is to provide above and beyond customer service.
When they know they can rely on you to turn your service around when you mess up, and you genuinely appreciate them by offering them value-added service or product, they will stay with you no matter what.
Recruitment Becomes a Breeze
A company who handles customer service well also translates to how they take care of their employees. Just like how as a customer you want to feel valued, so it is the same with a job seeker.
It would not matter what kind of business you are doing; whether you sell cute handmade bags or bubble milk teas, you will attract the best and the brightest talents. And as a startup, you will need these kinds of talent.
A happy employee makes a happy customer. And a happy customer means a successful business.
What’s Next?
At Executive Boutique, we share your commitment to providing that “wow” experience every single time – at attractive rates! Our agents have the training, expertise and outstanding order taking and problem-solving skills, required to keep your customers happy and content.
To find out more, contact us today!
